Wednesday, February 23, 2005

Confidence in your product...



Gimme the Money, Eh? Earlier this month, Vancouver agency Rethink rethought bus shelter stunts and came up with something that made a big media splash in Canada.
On behalf of a 3M security glass product called Scotchshield — a film applied to glass with a squeegee, making the surface effectively bulletproof — Rethink filled a Scotchshield-equipped case in front of its office with $3 million in play money topped by $500 in real money and invited people to break it and get at what they thought was a ton of cash. You can bet it was a rigorously controlled experiment, though — security guards were posted across the street in case the situation got out of hand. In fact, it did; though the glass couldn't be broken, the aluminum frame, which was not in the legal attack zone, was eventually breached, at which point a time-out was called. Nevertheless, the roughly $6,000 stunt was worth many times that amount in free publicity. "The ad was only up for a day and a half, and it got more national news coverage than anything we've ever done," says Rethink AE Nadine Wilson. A day after the bus shelter escapade, far more modest sums were placed behind treated glass in local restaurant men's rooms. "The urinal ads didn't get as much attention, but they did get talked about," says AD Rob Sweetman. See the PDF for this ad as well as TV news stills of manic fortune seekers in action.

Source: http://www.adcritic.com/printcritic/email/

Monday, February 21, 2005

HBD to me...

Ray-Ban Sidestreet 3179 Gunmetal Polycarbonate Polar Smokey GSM Polarized

Thanks Wnd for the deal.

Professional Crème Brûlée Torch Set


Thanks Aaron, Hart, Cobi, Wnd & Alan!

Pictures are up! Click here!

Upside to being old, I'm legal in the States too now :D

Sunday, February 20, 2005

Nothing is ever random...

Thursday, February 17, 2005

Hell Week is OVER!

w00t! 3 Midterms, 2 Tests, and 2 Group Assignments later, I'm still ALIVE!
(Sorta. If you minimum definition of "alive" is being able to breathe and vaguely move my limbs, then yes I'm alive)

Wednesday, February 16, 2005

Worst Roommate EVER (Warning: long read)

Saturday, February 12, 2005

Gonna try this...

Ya... i've been scammed into trying one of these things. Ya know, those free iPODs, and what not. I wanna see if it is a scam.

http://www.pvps4free.com/default.aspx?r=233336

yes, that's the link. Go through that link and sign up. Complete one of the free offers. I need 10 people to do this. So I can see if it works. If it works, I'll let everyone know so they can get free stuff too :) And yes, some of the free offers require a credit card just so they can start charging you after the free trial period.

If it IS a scam... oh well.

Lemmie know if you signed up.

Wednesday, February 09, 2005

New "Words"

The Washington Post's Mensa Invitational once again asked readers to take any word from the dictionary, alter it by adding, subtracting, or changing one letter, and supply a new definition.

Here are this year's winners:

1. Intaxication: Euphoria at getting a tax refund, which lasts until you realise it was your money to start with.

2. Reintarnation: Coming back to life as a hillbilly

3. Bozone (n.): The substance surrounding stupid people that stops bright ideas from penetrating. The bozone layer, unfortunately, shows little sign of breaking down in the near future.

4. Foreploy: Any misrepresentation about yourself for the purpose of getting laid.

5. Cashtration (n.): The act of buying a house, which renders the subject financially impotent for an indefinite period.

6. Giraffiti: Vandalism spray-painted very, very high.

7. Sarchasm: The gulf between the author of sarcastic wit and the person who doesn't get it.

8. Inoculatte: To take coffee intravenously when you are running late.

9. Hipatitis: Terminal coolness.

10. Osteopornosis: A degenerate disease. (This one got extra credit.)

11. Karmageddon: It's like, when everybody is sending off all these really bad vibes, right? And then, like, the Earth explodes and it's like, a serious bummer.

12. Decafalon (n.): The gruelling event of getting through the day consuming only things that are good for you.

13. Glibido: All talk and no action.

14. Dopeler effect: The tendency of stupid ideas to seem smarter when they come at you rapidly.

15. Arachnoleptic fit (n.): The frantic dance performed just after you've accidentally walked through a spider web.

16. Beelzebug (n.): Satan in the form of a mosquito, that gets into your bedroom at three in the morning and cannot be cast out.

17. Caterpallor (n.): The colour you turn after finding half a worm in the fruit you're eating.

And the pick of the literature:

18. Ignoranus: A person who's both stupid and an asshole.

Source: http://www.menshealth.co.uk/talk/thread.phtml/thread130402/